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Investir no Doctoralia vale a pena?

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  • Marketing Doctor

Investir no Doctoralia vale a pena?

É comum e recorrente a pergunta de nossos clientes sobre o DOCTORALIA, uma espécie de redes sociais para divulgar serviços médicos.

É importante compreender que o Marketing médico abrange muito mais do que uma única ferramenta. Portanto acreditamos que é válido sim utilizar o DOCTORALIA mas como complemento da sua estratégia e não como exclusividade.

Assim como nos investimentos financeiros, você não pode colocar seus ovos numa única cesta, pois, irá correr um grande risco, no MARKETING MÉDICO é igual.

O que funciona em marketing é de fato o COMPOSTO DE MARKETING a união de várias ferramentas com uma estratégia central de comunicação.
Ou seja, O DOCTORALIA é mais uma ferramenta dentre outras, que pode ser utilizada em sua estratégia.

É fundamental dentro do composto de marketing o médico dispor dos seguintes itens:

  • LOGO
  • SITE COM CONTEÚDO AVANÇADO
  • FACEBOOK
  • INSTAGRAM
  • WHATSAPP
  • YOUTUBE
  • PUBLICIDADE EM MÍDIA LOCAL COMO REVISTAS E JORNAIS.

Esse composto de MARKETING ajuda a formar a identidade do profissional e aumentar sua relevância perante seus concorrentes.

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