O Instagram é a rede social do momento. Um marketing médico bem feito pode melhorar significativamente os números em sua agenda!
São milhões de usuários novos a cada dia e o Brasil já o primeiro colocado em todos os números!
Então sim, o Instagram funciona para o marketing médico, porém, o MARKETING MÉDICO só funciona se for feito de forma correta!
Muitos médicos acham que basta ter um perfil na rede social com algumas imagens bonitas do médico e consultório, que vai gerar resultado, vai encher a agenda de pacientes… não funciona assim. É preciso segmentar o marketing para cada dor que o paciente sente, é preciso saber conversar com seu público alvo. Se você não passar a mensagem na mesma linguagem que o seu público alvo, a maioria deles irá procurar outro médico, que lhes passem mais conforto para agendar uma consulta.
Além disso, uma única rede social não pode sustentar toda uma estratégia de marketing, é necessário integração de comunicação para o marketing dar certo, é fundamental investir em seu site, no facebook, no youtube, no whats, etc. A integração de comunicação que irá gerar um resultado de longo prazo.
Se você quiser saber mais sobre como estamos lotando agenda de centenas de médicos, entre em contato conosco clicando no botão do Whatsapp abaixo.
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